First Climate is one of the leading carbon asset management companies in the world. They develop and finance projects all over the world that help to avoid carbon pollution. They recoup this investment by selling licenses to other companies who want to lower their carbon footprint in general or for a certain product.
In 2008, First Climate asked me to create an animation they wanted to send as season`s greetings. This animation should not only depict the normal winter and Christmas greetings theme, but also explain what First Climate`s business is all about. They wanted to use this second part also separately, without season`s greetings. After tossing several ideas back and forth, I came up with this concept which First Climate approved. We wanted to show the places all over the world where First Climate are pro-actively committed to their company`s misson and explain what they do to make a change happen.
As the budget was tight, I tried to keep the look as simplified as possible. Another point was that I did not want to become too "cartoony". I convinced the client that we did not need detailed faces for the figures to tell the story. In the end the First Climate film became a very nice clip which is still in use on their webside. Out of budget reasons First Climate decided to do the synchro and sound mix on their own.